RealDigi Ads is a real estate marketing tool that helps Realtors generate high-quality leads through Google Ads. It offers a user-friendly interface and proven strategies to optimize the lead generation process to attract your target audience. Generating real estate leads has never been this easy. By utilizing RealDigi Ads, real estate agents can enhance their marketing efforts, brand recognition, become a market leader, and generate prospective clients (potential buyers).

Pay-per-click (PPC) is a form of online advertising used to drive traffic to websites. As the name suggests, you only pay when users click on your ad (hence ‘pay per click’). This advertising method incentivizes search engines to show ads to the most relevant audiences.

Google Ads is a pay-per-click advertising solution that people use to advertise their businesses on Google Search, YouTube, and other sites across the web. When done right, Google Ads will help you reach a broader audience, generate qualified leads, drive sales, and increase brand awareness for your real estate business. As a real estate marketing strategy, digital ads offer busy agents the opportunity to target the right prospects (potential buyers) with maximum efficiency.

Google Ads (previously known as Google AdWords) is a powerful advertising platform offered by Google that allows businesses, including real estate agents, to display their ads on Google’s search engine results pages (SERPs) and other websites within the Google Display Network. Through Google Ads, you can create real estate ad campaigns, select relevant keywords, and bid on those keywords. When potential home buyers search for related terms, Google displays the ads, helping agents generate real estate leads/ potential clients. Google Ads is a powerful lead generation system that can drive traffic, increase visibility, and attract the highest quality leads for real estate professionals in their local market.

While a real estate professional can access Google Ads directly, it can be a complex process for new advertisers. Setting up a real estate ad campaign that is successful at generating real estate leads requires knowledge of various factors such as keyword selection, ad creation, and audience targeting. That’s where RealDigi Ads comes in. RealDigi Ads simplifies the real estate marketing process, providing real estate agents with a comprehensive lead generation platform tailored specifically to the real estate industry. It takes the guesswork out of Google Ads to save time and ensure effective real estate marketing campaigns that maximize return on investment. Our lead generation marketing strategy is proven to generate leads that ultimately result in active buyers.

RealDigi Ads distinguishes itself from traditional digital marketing agencies by focusing solely on real estate lead generation. Unlike agencies that may offer a wide range of services, RealDigi Ads is dedicated to helping Realtors succeed in attracting potential buyers and generating high-quality real estate leads from their target audience. RealDigi Ads understands the unique needs of the real estate market and provides agents with the best lead-generating tools, strategies, and support. It eliminates unnecessary upselling and ensures agents get the most value from their real estate marketing budget.

While services from a digital marketing agency can be effective in generating leads, you can just as easily sink thousands of dollars with little to no quantifiable return. Lots of marketing agencies will push services you won’t actually benefit from and unnecessarily upsell you for the sake of making a profit. We’re here to help you avoid that.

RealDigi Ads offers Realtors an easy, affordable, and effective solution for generating quality leads that will actually convert into sales. Our goal is to make sure you get the most out of each dollar spent, with an average ROI of 10X. When you subscribe to RealDigi Ads, you won’t be stuck in a long-term contract or dealing with an agency that doesn’t know how to target homebuyers. Instead, you’ll be able to quickly and easily customize your real estate marketing plan for your area and get support from our team when you need it. Have a new listing? Simply create a new campaign to sell your listing and get both sides of the transaction. We also provide easy-to-understand reporting that offers insight into which keywords and ads perform best, so you can make informed decisions about your budget and strategies.

The recommended daily budget is the lowest budget amount at which you wouldn’t lose any impressions for your keywords due to budget constraints. When starting a real estate marketing campaign, it’s essential to set a recommended daily budget that aligns with your goals and target location. As a general rule, when starting a new campaign, you will want to get at least 100-200 clicks to determine your conversion rate. That said, depending on your target location, we recommend a daily budget of $20 to $50 per day. In most cases, we recommended $50 per day as a starting point to provide Google with more data during the learning phase. By allocating an appropriate budget, you can ensure that your ads reach the desired audience and generate a steady stream of leads.

While you can expect to see some results within the first month of running your Google Ads campaign, the true success of your efforts typically takes time to materialize. On average, it takes about one to three months to see significant progress and achieve optimal results from your real estate marketing efforts. During this period, Google’s algorithm learns and optimizes your campaign, allowing for better targeting and increased conversions. It’s crucial to be patient and give your campaign sufficient time to yield the best possible outcomes. Real estate agents can expect to see noticeable progress and positive outcomes from their Google Ads campaign within the first month. However, the full success of the campaign may take a few months to materialize. As your campaign progresses, you will witness improved lead generation, increased engagement, and higher conversion rates. By month three, you should see the real impact and results of your Google Ads campaign.

To set up and create ads, you must specify a landing page URL. This doesn’t necessarily need to be a website you own. However, a website is highly recommended to maximize the impact of your ads/lead generation efforts. With a website, you can capture leads directly and provide potential clients with valuable information about your real estate services. More specifically, having landing pages dedicated to campaigns provides more leads/conversions (conversions are prospects that register on your website). RealDigi Ads recommends using a lead capture RealDigi Site, which offers dedicated landing pages specifically designed for real estate ad campaigns. It helps generate more conversions and provides a seamless experience for potential clients.

RealDigi Sites are built on WordPress, which powers 43% of all websites online. This makes managing and updating content easy. As a RealDigi Site owner, you’ll be able to log into your website and update most information across your website, from phone numbers, business info, email notification routing, and more. You’ll also be able to add new listings from the MLS or add content to existing pages.

MLS data is updated regularly to ensure accuracy and provide up-to-date information for potential clients. The frequency of updates depends on the IDX data feed received by RealDigi Ads. Typically, IDX data refreshes in minutes and synchronizes with property alerts, ensuring that leads receive timely notifications about new listings and relevant changes in the market.

Yes, RealDigi Sites offers new listing alerts as part of its services. Both leads and real estate agents can create customized alerts based on their preferences. These alerts can be sent out in various frequencies, including all-day alerts, daily alerts, weekly alerts, and monthly alerts. By receiving new listing alerts, potential clients can stay informed about the latest properties that match their criteria.

Yes. We have a large selection of instant alerts and notifications by email that Realtors can set as needed. For example, automated emails can be sent out based on which listings have experienced price or status changes, giving buyers a better sense of market changes/opportunities in addition to which listings have an open house coming up.

The best real estate CRMs have easy-to-use communication and pipeline management tools. Our real estate CRM software is as easy to use as it is effective. You’ll be able to manage your leads through a pipeline of stages, take notes, send emails, log calls, and more. Our CRM comes complete with click-to-call capabilities and pre-set email marketing campaigns to put your lead nurturing efforts on autopilot. You can also have 1-1 conversations to maintain a personal connection as you move along the sales process with your clients, remind clients of open houses, schedule virtual home tours, and more.

With built-in automation, you can streamline the selling process and make sure no opportunities go unnoticed. A wise agent stays connected with buyer, and seller leads while they’re on the go. Monitor and leverage every channel (phone, email, Google Business Profile, Facebook Messenger, Tik Tock, and more) so communications from everywhere are triaged together in one inbox, empowering you to handle business from anywhere with detailed context in every conversation. Enjoy unlimited users, data, and an infinite number of contacts — whether you’re a team of 1 or 1,000.

Client management has never been easier. With our CRM, you can take control of your client relationships to increase customer satisfaction and maximize conversions. Keep constant contact, nurture, and strengthen relationships with past clients by engaging in regular check-ins. Key features for former clients include real-time notifications about changes in their local market and automated emails to remind satisfied clients of your services. These features help keep you on top of the minds of clients and provide an avenue for new and repeat business.

RealDigi Ads offers real estate agents and professionals a comprehensive lead-generation platform that combines AI and machine learning with proven lead-generation strategies. By utilizing RealDigi Ads, real estate agents can tap into the power of lead generation companies and services to attract quality leads. With RealDigi Ads, agents can generate exclusive leads and become a market leader in their area. It’s a comprehensive solution that maximizes lead generation efforts and helps agents generate high-quality real estate leads (buyer leads)

RealDigi Ads understands the value of referrals in the real estate industry. By leveraging the platform’s comprehensive lead-generation tools and strategies, Realtors can generate referrals and expand their network. RealDigi Ads enables agents to form mutually beneficial partnerships with other agents and local businesses. These partnerships can lead to agent-to-agent referrals and open doors to new opportunities. By utilizing the best lead-generating tools and implementing effective marketing efforts through a proven real estate marketing plan, real estate professionals can generate a steady stream of referrals and enhance their business growth.

In the world of real estate, where showcasing a property’s features is important, social media sites like Instagram and Facebook provide an ideal stage. Whether a real estate agent is posting a captivating image to showcase an open house or video tours of a new listing, the inherently visual nature of these platforms makes them perfect for highlighting the best features of properties.

Social media offers real estate agents a chance to build their brands and nurture relationships. By sharing insightful content, social proof, market analyses, networking events, or client testimonials, a real estate agent can position himself as an industry leader and a trustworthy partner in the home-buying journey. Over time, this consistent engagement can translate into a loyal following, where clients become brand ambassadors, amplifying the Realtor’s reach through shares, likes, and word of mouth.

The interactive nature of social media also sets it apart from traditional advertising mediums. Potential clients can directly engage with listings by commenting or asking questions, providing Realtors with immediate feedback and opportunities for engagement. This two-way dialogue can accelerate the conversion process, turning casual browsers into genuine leads.

RealDigi provides tools to help agents create effective social media campaigns with targeted ads that will capture the attention of their desired audiences. Utilizing our advanced targeting tools, agents can target users based on demographic information, geographic locations, interests, and more. RealDigi allows agents to create stunning visual ads that are sure to grab the attention of potential buyers and sellers. The platform provides tools and strategies to optimize social media ads, ensuring maximum visibility and engagement to help a real estate agent find leads and convert them into clients.

By leveraging the power of both RealDigi Ads and social media, a real estate agent can maximize their lead-generation efforts and expand their reach. By utilizing the comprehensive tools provided by RealDigi Ads, combined with targeted campaigns on social media sites, a real estate agent will be able to attract a steady stream of high-quality leads and take their business to the next level.